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The New Rules of Marketing and PR: How to Use Social Media, Blogs, News...
A completely revised and updated edition of the BusinessWeek bestseller on effective, modern marketing and PR best practices, The New Rules of Marketing and PR shows you how to leverage the potential...
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The New Rules of Marketing & PR: How to Use Social Media, Online Video,...
David Meerman Scotts marketing bible has become a modern day business classic. This is the book every ambitious, forward-thinking, progressive marketer or publicist has at the front of their shelf....
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11 Essential Checkpoints for Writing Press Releases
Get MORE Facebook Fans & LikesIt can be difficult to judge how well you’ve done writing press releases … and it can be just as hard to get an objective opinion out of your spouse or your coworkers!...
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The Value of Press Releases
Get MORE Facebook Fans & LikesA press release is a statement written and issued to the news media with compelling, newsworthy information directed to the public. The primary goal is to gain...
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Tips for Writing Press Releases
Get MORE Facebook Fans & LikesWhen writing a press release, there are five general points to remember to ensure that the press release is read and hopefully...
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